Sports Stars Stories: An Evening with Paul Gascoigne

On Saturday 26th September, Volume Communications made it’s live stage debut alongside our event partners and friends JBD Events.

This is the second collaboration between Volume and JBD. We were brought in to help them out with the publicity for their Sports Stars Fishing Championship earlier in the summer, which is the UK’s largest fishing event. After smashing the brief and delivering record amounts of coverage, we decided to join forces and share our expertise to produce a very special theatre event with sporting icon Paul Gascoigne – Sports Stars Stories: An Evening with Paul Gascoigne.

Taking place at the Watford Palace Theatre, we brought audiences closer to one the of the most infamous and exceptional sporting talents that the UK has ever produced.

Gazza is a unique sporting icon who holds a very special place in the hearts of the British public. There was so much love (and laughter) in the room for one of the best footballers the UK has ever produced.

Media interest in the event was considerable, and our friends at TalkSPORT interviewed Gazza on it’s flagship breakfast show. Watch below 👇.

Taking what we do with legendary athletes and moving into live events is a natural progression for our business. We bring unrivalled PR and marketing expertise to the events arena as well as our talent handling ability. This coupled with JBD’s experience in production and events has created an offering that will bring audiences around the country greater access to legendary sporting heroes through our live event format in partnership with JBD Events.